{"id":2359,"date":"2026-06-12T11:00:08","date_gmt":"2026-06-12T08:00:08","guid":{"rendered":"https:\/\/rutituotteet.fi\/?page_id=2359"},"modified":"2026-09-10T15:00:31","modified_gmt":"2026-09-10T12:00:31","slug":"epira-oy","status":"publish","type":"page","link":"https:\/\/rutituotteet.fi\/en\/epira-oy\/","title":{"rendered":"Epira Oy"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"2359\" class=\"elementor elementor-2359\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5cadc1e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5cadc1e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8bbd047\" data-id=\"8bbd047\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-156a04d elementor-widget elementor-widget-heading\" data-id=\"156a04d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Epira Oy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9e371d3 elementor-hidden-tablet elementor-hidden-phone\" data-id=\"9e371d3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-93a58b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"93a58b2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ab63f84 elementor-invisible\" data-id=\"ab63f84\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aaf0bd6 elementor-widget elementor-widget-heading\" data-id=\"aaf0bd6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">The Epira story<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ee1dcf elementor-widget elementor-widget-heading\" data-id=\"1ee1dcf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Epira Oy<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c45338 elementor-widget elementor-widget-text-editor\" data-id=\"3c45338\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Epira Oy is a Finnish family-owned business that specialises in animal bedding. Epira's fully Finnish Ruti products are manufactured in Karstula using clean side-products of the wood-processing industry.<\/p><p>Epira stands out from other bedding manufacturers with its versatility and active product development. Ruti-Rex kennel bedding for outdoor dogs, Ruti-Mix peat chips, and Ruti-Raikas horse litter for example are products developed by Epira. The company has modernised its production by automating production lines, investing in machinery and production facilities, and focusing on product development.<\/p><p>Epira produces and supplies bedding and litter products for both professional and hobby use under its Key Flag Symbol-marked Ruti product range. Animal welfare is just as important to Epira as it is to animal owners.<\/p><p>The product range has expanded beyond animal bedding to include products whose user groups include plant nurseries, manufacturing industry, and the machine and transport sectors, to name a few.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82448c2 elementor-widget elementor-widget-spacer\" data-id=\"82448c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eeafbc8 elementor-widget elementor-widget-heading\" data-id=\"eeafbc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Our values<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcdb8f8 elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"dcdb8f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-heart\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M458.4 64.3C400.6 15.7 311.3 23 256 79.3 200.7 23 111.4 15.6 53.6 64.3-21.6 127.6-10.6 230.8 43 285.5l175.4 178.7c10 10.2 23.4 15.9 37.6 15.9 14.3 0 27.6-5.6 37.6-15.8L469 285.6c53.5-54.7 64.7-157.9-10.6-221.3zm-23.6 187.5L259.4 430.5c-2.4 2.4-4.4 2.4-6.8 0L77.2 251.8c-36.5-37.2-43.9-107.6 7.3-150.7 38.9-32.7 98.9-27.8 136.5 10.5l35 35.7 35-35.7c37.8-38.5 97.8-43.2 136.5-10.6 51.1 43.1 43.5 113.9 7.3 150.8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The environment: sustainable development and organic integrity<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-heart\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M458.4 64.3C400.6 15.7 311.3 23 256 79.3 200.7 23 111.4 15.6 53.6 64.3-21.6 127.6-10.6 230.8 43 285.5l175.4 178.7c10 10.2 23.4 15.9 37.6 15.9 14.3 0 27.6-5.6 37.6-15.8L469 285.6c53.5-54.7 64.7-157.9-10.6-221.3zm-23.6 187.5L259.4 430.5c-2.4 2.4-4.4 2.4-6.8 0L77.2 251.8c-36.5-37.2-43.9-107.6 7.3-150.7 38.9-32.7 98.9-27.8 136.5 10.5l35 35.7 35-35.7c37.8-38.5 97.8-43.2 136.5-10.6 51.1 43.1 43.5 113.9 7.3 150.8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Flexible deliveries and dependability<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-heart\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M458.4 64.3C400.6 15.7 311.3 23 256 79.3 200.7 23 111.4 15.6 53.6 64.3-21.6 127.6-10.6 230.8 43 285.5l175.4 178.7c10 10.2 23.4 15.9 37.6 15.9 14.3 0 27.6-5.6 37.6-15.8L469 285.6c53.5-54.7 64.7-157.9-10.6-221.3zm-23.6 187.5L259.4 430.5c-2.4 2.4-4.4 2.4-6.8 0L77.2 251.8c-36.5-37.2-43.9-107.6 7.3-150.7 38.9-32.7 98.9-27.8 136.5 10.5l35 35.7 35-35.7c37.8-38.5 97.8-43.2 136.5-10.6 51.1 43.1 43.5 113.9 7.3 150.8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Finnish labour and local raw materials<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-heart\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M458.4 64.3C400.6 15.7 311.3 23 256 79.3 200.7 23 111.4 15.6 53.6 64.3-21.6 127.6-10.6 230.8 43 285.5l175.4 178.7c10 10.2 23.4 15.9 37.6 15.9 14.3 0 27.6-5.6 37.6-15.8L469 285.6c53.5-54.7 64.7-157.9-10.6-221.3zm-23.6 187.5L259.4 430.5c-2.4 2.4-4.4 2.4-6.8 0L77.2 251.8c-36.5-37.2-43.9-107.6 7.3-150.7 38.9-32.7 98.9-27.8 136.5 10.5l35 35.7 35-35.7c37.8-38.5 97.8-43.2 136.5-10.6 51.1 43.1 43.5 113.9 7.3 150.8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Animal welfare<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3674554\" data-id=\"3674554\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cc18610 elementor-widget elementor-widget-image-carousel\" data-id=\"cc18610\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;none&quot;,&quot;slides_to_show&quot;:&quot;1&quot;,&quot;autoplay_speed&quot;:3000,&quot;effect&quot;:&quot;fade&quot;,&quot;speed&quot;:600,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Kuvakaruselli\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 to 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/Tuotekuva-Ruti-mix-ja-kuivikepuru-scaled.jpg\" alt=\"Ruti-Mix peat cutter and Ruti-Kuivikepuru bedding bale 25kg\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 or 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/Frodo-selallaan-scaled.jpg\" alt=\"\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 all\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/Epira_lava_rutikuivike-scaled.jpg\" alt=\"Ruti-Wood Shavings\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ac45c52 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ac45c52\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26c46ea\" data-id=\"26c46ea\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae25369 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ae25369\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b986dd4 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"b986dd4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-46b4578\" data-id=\"46b4578\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e65822d elementor-widget elementor-widget-heading\" data-id=\"e65822d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">History<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc5cc05 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"dc5cc05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The journey of bedding manufacturer Epira Oy began in 1987 as a company named Honkatuote, bagging bandsaw dust. Arvo Saarelainen, one of the founding brothers of Honkarakenne Oyj, wanted upon his retirement to process new products from Honkarakenne's by-products, as he did not want any raw material to go to waste. The company's business concept was to utilise by-products generated in the wood-processing industry, and its values from the very beginning have been ecology, sustainable development, and naturalness.<\/p><p>Honkatuote was merged into Honkarakenne in 1993, and at the same time Epira Oy was established as a limited company. Kari Saarelainen, the son of Arvo Saarelainen, started work as the new company's first managing director. The company's field of business was the marketing and product development of wood-processing industry by-products, ecological products, and other wood products. Epira Oy also managed Honkarakenne Oyj's corporate gifts and promotional products until the end of 2006.<\/p><p>In the spring of 2004, a partial generational shift took place at Epira when Arvo\u2019s daughters took over the company. Pirjo Ruuska was appointed as managing director and Anita Saarelainen as chair of the board. Following the generational shift, Epira Oy\u2019s operations have been approached with a renewed vigour and product development has been active. For example, the RUTI-Rex kennel bedding for outdoor dogs, RUTI-Mix peat chips, and RUTI-Raikas horse litter are products developed by Epira. In 2010, Epira merged with Puulaakson Puru Oy and now manages its own bedding and litter production.<\/p><p>In 2011, Epira purchased freight drying plant buildings and land areas from the municipality of Karstula and built a new office and staff amenities there. In the same year, Epira was awarded the Karstula Company of the Year award.<\/p><p>In 2013, JCI Tuhannet J\u00e4rvet awarded Epira the Agrarian Future Makers honorary mention.<\/p><p>Epira celebrated its 30th anniversary with an open day held at its Karstula factory on 28 October 2016. A large number of visitors attended to learn about the company's operations, and coffee was served in Paalilinna (Bale Castle), which was built from bedding bales on the courtyard. In his congratulatory speech, the mayor of Karstula presented Epira with the municipal pennant as a gift.<\/p><p>In the autumn of 2020, managing director and majority shareholder Pirjo Ruuska retired, and Petri Mustam\u00e4ki took over as the new managing director. Pirjo Ruuska continues on the company board of directors.<\/p><p>In recent years, Epira Oy has modernised its production by automating production lines, investing in machinery and production facilities, and focusing on product development. Epira's most recent projects include supplying sawdust and wood dust for composite production and coarser grain products for seedling protection applications.<\/p><p>Epira only uses Finnish raw materials, and the Ruti products have been awarded the Key Flag Symbol.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c6635a2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c6635a2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-16dda23\" data-id=\"16dda23\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f295c1 elementor-widget elementor-widget-spacer\" data-id=\"1f295c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8500570 gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"8500570\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-1' class='gallery galleryid-2359 gallery-columns-3 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"no\" href='https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-scaled.jpg'><img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1440\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-scaled.jpg\" class=\"attachment-full size-full\" alt=\"Epira Oy\" srcset=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-scaled.jpg 1920w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-300x225.jpg 300w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-1024x768.jpg 1024w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-768x576.jpg 768w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-1536x1152.jpg 1536w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/halli-2-2048x1536.jpg 2048w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"no\" href='https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/lastuvillaa-ulos-hallista.jpg'><img decoding=\"async\" width=\"1920\" height=\"1440\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/lastuvillaa-ulos-hallista.jpg\" class=\"attachment-full size-full\" alt=\"Factory fabrication of the last villa\" aria-describedby=\"gallery-1-2377\" srcset=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/lastuvillaa-ulos-hallista.jpg 1920w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/lastuvillaa-ulos-hallista-300x225.jpg 300w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/lastuvillaa-ulos-hallista-1024x768.jpg 1024w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/lastuvillaa-ulos-hallista-768x576.jpg 768w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/lastuvillaa-ulos-hallista-1536x1152.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-2377'>\n\t\t\t\tOLYMPUS DIGITAL CAMERA\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"no\" href='https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-scaled.jpg'><img decoding=\"async\" width=\"1920\" height=\"1440\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-scaled.jpg\" class=\"attachment-full size-full\" alt=\"Ruti-Mix peat cutter and Ruti-bedding chop bedding bale 25kg\" srcset=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-scaled.jpg 1920w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-300x225.jpg 300w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-1024x768.jpg 1024w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-768x576.jpg 768w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-1536x1152.jpg 1536w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/MIXRuti-2048x1536.jpg 2048w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-15143f0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"15143f0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e81d535\" data-id=\"e81d535\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59550d6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"59550d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-647f049 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"647f049\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1cf7c73\" data-id=\"1cf7c73\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c107f4 elementor-widget elementor-widget-heading\" data-id=\"5c107f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Product development<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b36b192 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"b36b192\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Wood is a raw material that can be processed into many things. The quality and usability of Epira's current products are excellent for their intended purpose, and it is possible through product development to further develop new wood-based products for e.g. animals, as a raw material for composites, for insulation, and for packaging. Clean side streams from the mechanical forestry industry are used as raw materials for Epira's products.<\/p><p>The RUTI-Mix peat chip is one example of the company's product development efforts, arriving on the market in 2006 and having been developed in partnership with the Tarvaala agricultural college. The peat chip product was already tested on farms during its development stage, allowing future users to provide feedback on the product. Epira Oy is the first company in the sector to start baling peat chips on an industrial scale. RUTI-Rex kennel bedding is also a result of the company's own development work.<\/p><p>Some product development ideas have also come directly from customers. For example, the idea for RUTI-Raikas horse bedding came from Tapani Raunio, whose expertise and contacts were utilised in developing the bedding. The Tervet veterinary clinic in Karstula was also closely involved in testing the RUTI-Raikas horse bedding, with the purpose of ensuring that the product suited the needs of users sensitive to dust. Good stable air is of paramount importance when considering the respiratory health and performance of horses. As a result of prolonged irritation and sensitisation, a horse can develop chronic bronchitis, which clearly reduces performance, or even suffer permanent lung damage.<\/p><p>In addition to its own product development, Epira has been involved in projects such as the VTT Technical Research Centre of Finland's Testaa project and its follow-up project NoMa, which lasted until the end of 2017. The projects aimed to improve material properties, and they have developed and researched new biodegradable wood products, such as compressed wood suitable as a substitute for polystyrene in packaging applications. The replacement of plastics with wood-based natural materials has also been studied in the Piloting Alternatives for Plastics project.<\/p><p>Epira is capable of manufacturing pellets and grains of different sizes and made from various wood species, from which new composite products can be developed. Please get in touch if you are interested in our composite product grains and pellets or if you have a product development idea. Let's solve it together!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f1ecb10 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f1ecb10\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-06e8447\" data-id=\"06e8447\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3575131 elementor-widget elementor-widget-spacer\" data-id=\"3575131\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3c4153 gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"b3c4153\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-2' class='gallery galleryid-2359 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"no\" href='https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-scaled.jpg\" class=\"attachment-full size-full\" alt=\"Ruti-Nest Small Animal Enrichment and Nesting Material\" srcset=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-scaled.jpg 1920w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-300x200.jpg 300w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-1024x683.jpg 1024w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-768x512.jpg 768w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-1536x1024.jpg 1536w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_6184-2048x1365.jpg 2048w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"no\" href='https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-scaled.jpg\" class=\"attachment-full size-full\" alt=\"Ruti-Nest Small Animal Enrichment and Nesting Material\" srcset=\"https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-scaled.jpg 1920w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-300x200.jpg 300w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-1024x683.jpg 1024w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-768x512.jpg 768w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-1536x1024.jpg 1536w, https:\/\/rutituotteet.fi\/wp-content\/uploads\/2026\/05\/IMG_5707-2048x1365.jpg 2048w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-23e1adf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"23e1adf\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8227b61\" data-id=\"8227b61\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d6ed2a elementor-widget elementor-widget-heading\" data-id=\"6d6ed2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Epira news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f476ca7 elementor-widget elementor-widget-text-editor\" data-id=\"f476ca7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You can follow life at Epira through our news and articles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15509a8 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"15509a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/rutituotteet.fi\/uutisetartikkelit\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">News &amp; articles<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Epira Oy Epiran tarina Epira Oy Epira Oy on el\u00e4inkuivikkeisiin erikoistunut suomalainen perheyritys. Epiran t\u00e4ysin kotimaiset Ruti-tuotteet valmistetaan Karstulassa puunjalostusteollisuuden puhtaista sivutuotteista. Epira erottuu muista kuivikevalmistajista monipuolisuudellaan ja aktiivisella tuotekehityksell\u00e4\u00e4n. Esimerkiksi Ruti-Rex kopinpehmike ulkokoirille, Ruti-Mix turvekutteri ja Ruti-Raikas hevoskuivike ovat Epiran kehitt\u00e4mi\u00e4 tuotteita. Yritys on nykyaikaistanut tuotantoaan automatisoimalla tuotantolinjoja, investoimalla koneisiin ja tuotantotiloihin sek\u00e4 panostamalla&#8230;<\/p>","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kadence_starter_templates_imported_post":true,"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-2359","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Epira Oy - Ruti-tuotteet<\/title>\n<meta name=\"description\" content=\"Epira Oy on el\u00e4inkuivikkeisiin erikoistunut suomalainen yritys. Epiran t\u00e4ysin kotimaiset Ruti-tuotteet valmistetaan Karstulassa.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rutituotteet.fi\/en\/epira-oy\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Epira Oy - Ruti-tuotteet\" \/>\n<meta property=\"og:description\" content=\"Epira Oy on el\u00e4inkuivikkeisiin erikoistunut suomalainen yritys. 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